Paul Polizzotto Transforms Advertising Into Real World Positive Social Change With CBS EcoMedia
Serial Social Entrepreneur Paul Polizzotto, who is one of the most passionate and dedicated entrepreneurs I know, joins us for episode 19. Paul is the founder and CEO of CBS EcoMedia, which harnesses the power of advertising and transforms it into a powerful engine for positive social change.
Paul Polizzotto (Eric J. Smith / CBS EcoMedia)
From the CBS EcoMedia office’s in New York City, Serial Social Entrepreneur Paul Polizzotto, who is one of the most passionate and dedicated entrepreneurs I know, joins us for episode 19. Paul is the founder and CEO of CBS EcoMedia, which harnesses the power of advertising and transforms it into a powerful engine for positive social change.
Paul’s personal philosophy and actions around social entrepreneurship over his lifetime have created an incredible story thus far. His journey started in California when he was younger and used to surf the then polluted waters of Santa Monica Bay. Paul noticed that the existing companies in the contract cleaning industry were improperly discharging contaminated water into the storm drains, which then drained into the bay that his friends and him surfed in. His first company Property Prep helped to improve those conditions through a solution that properly disposed of the contaminated water. He now works to improve the world through his most recent company CBS EcoMedia, which was acquired by CBS and funds the most effective non profit companies that are taking on the most urgent social issues of our time. In this episode we also discuss:
Seeing opportunity around you in the world everyday.
How surfing and risk taking has influenced Paul as an entrepreneur.
What happens at the intersection of art and engineering.
Difference between working hard FOR an idea and working hard ON an idea.
How to be receptive to the right ideas in your life.
Paul’s 4 criteria for knowing if an idea is worthwhile to pursue.
How Paul created the national Adopt-A-Waterway Program in the United States.
Using existing business models to transform other industries.
The partnership with CBS that led to EcoMedia being acquired.
If you get exactly what you want, will you have the courage to follow through with it to meet your goals.
Ambition Today Question of the Day™:
How should a person take an idea they have and navigate it into reality?
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The Night Pokemon Go Took Over The Suburbs & The Police Came
I started writing this at 1:40am on Friday night in the suburbs of Buffalo, NY. My brother and I were just pulled up on by State Troopers in a church parking lot for being there late. This was no ordinary parking lot though. This parking lot contained a Pokemon Go gym.
I started writing this at 1:40am on Friday night in the suburbs of Buffalo, NY. My brother and I were just pulled up on by State Troopers in a church parking lot for being there late. We stopped by this parking lot on our way home. This was no ordinary parking lot though. This parking lot contained a Pokemon gym. The officer came up to us and asked for identification. We gave him our driver's license and he ask what are you doing here this late. I replied: "Officer, do you know what Augmented Reality is?". He gave me a strange look and said "nope". Fast forward a few minutes later to after my brief lesson on Augmented Reality and the new game Pokemon Go, he told us to have a nice night and left.
Prior to this encounter with the law enforcement my brother and I were outside a local Chili's restaurant, another Pokemon Go gym, when three cars pulled up simultaneously. One guy got out and screamed, there is a Squirtle around here. While he began searching for the elusive rare Pokemon by walking around the parking lot, the others who were still in their cars, began attacking the "Big Red Chili Pepper" gym. Within two minutes the gym changed from Yellow to Red (two of the teams you can join in the game) as it was overtaken by a new champion. Five minutes later, they left. If your not on the move in Pokemon Go then your not really playing Pokemon Go.
Even earlier in the evening, down the street, a different car pulled into the United States Post Office to capture another Pokemon gym. They saw our phones out, we saw their phones out and so said we said Hello to each other. It turns out that they were actually some old friends of my brothers through a friend of a friend. They exchanged numbers and agreed to re-connect again soon. Pokemon Go re-connected old friends on a sidewalk outside a United States Post Office.
Now since Friday at 1:40am when I was explaining to a State Trooper what Augmented Reality is, I know similar stories have been told thousands of times as similar situations unfolded across the world. I am sure you have heard by now that Pokemon Go is a new augmented reality app that makes you and your phone (using it's built in GPS) the main character as you walk around the real world to find and capture Pokemon. It is not the first augmented reality game but it is certainly now the most popular.
It's truly amazing just how fast this game has gone viral considering not once inside the game is there a prompt to invite a friend or get some free game items for sharing. The virality of Pokemon Go has been almost all organically social and word of mouth.
Since the mid 2000's a new world of tablets, iPhones, improved gaming systems, and more have slowly been keeping us in our routines. I love that this game get's people back outside, connecting with others on the street, and exploring the parts of the world their normal daily routines ignore. Yes, Pokemon Go could improve the whole head down toward the ground like zombies staring at our phone thing, but we will get there soon enough with improved technology. I'm looking at you Oculus, Samsung Gear VR, and Microsoft HoloLens.
I wanted to share this story and experience as it felt truly unique to me. That night in the suburbs, people were out and about exploring the world instead of sitting inside somewhere. There was an energy in the air that night in the suburbs. An energy that you can easily take for granted living in a big city that never sleeps like New York. It was refreshing, light hearted, and fun. So before others try to ruin the fun, get out there and catch some Pokemon. If you can, catch them all, and while your at it remember to pick your head up from time to time to say Hi the other people around you.
Your Heart Rate At Gunpoint
It’s a beautiful evening, albeit a little cold. I’m heading home after a long day. I’m walking down a familiar street. I feel safe, I feel happy. Two guys are walking in my direction. Nothing unusual about them. As we are about to pass each other...
Recently my friend Aleksandar Vukasinovic, Founder of Emozia, was robbed at gunpoint while walking home from work. Luckily, I can confirm Aleks is alright. Also, it turns out that during the encounter he was wearing some wearable technology. I felt there are some profound lessons about technology and the meaningfulness of life in his story, so I wanted to make sure I share it with you. Here is Alek's story in his own words:
Aleksandar Vukasinovic Heart Rate
It’s a beautiful evening, albeit a little cold. I’m heading home after a long day. I’m walking down a familiar street. I feel safe, I feel happy.
Two guys are walking in my direction. Nothing unusual about them.
As we are about to pass each other, one of them bumbs into me. He grabs my hand and shoves a gun into my rib. He instructs me not to speak or move. His accomplice covers my other side. I am cornered.
My first thought is “Is this seriously happening to me?” I look down at the gun — yes, yes it is. “Should I run, should I fight, should I scream?” I though. In a split second, I decide to fully cooperate. I don’t want to get shot.
They showed me into an ally off the main street. There is no one around. No one can see us.
And then it really hit me: they could kill me right there. No one would see. No one would know what happened. My fear turned into horror. What was I going to die for? I want to experience life, I want to help people, build companies, have a family. I was going to be denied that, for what? Because of what? I felt pure horror as I realized that my time to experience life and use my skills to build a better world might be up.
The guys told me to empty my pockets. They instructed me to unlock my phone and other personal accounts. I did everything they asked me to do. They backed away with my belongings pointing the gun at me. The guy with the gun told me to stay put and then they ran and disappeared form sight.
A few days later, once the ordeal was over and I was able to process what had happened, I began analyzing wearable sensor data form the event. Unbeknown to the perpetrators, I study wearable and mobile sensor data as part of my work. Luckily, I had a bunch of wearables on me that I was testing that day. One of them captured my heart rate through the ordeal.
My usual resting heart rate is 58bpm. My heart rate right before the confrontation was 80bpm. When the perpetrator pushed the gun into my ribs, my heart rate spiked to 130 bpm. When I began thinking about my death, my heart rate rose to 164bpm. When they took my belongings and started backing away, my heart rate decreased to 118bpm.
I found the data fascinating. To me, it suggested that the most stressful part of the ordeal was not getting assaulted or seeing a gun. The most stressful part was realizing that I was out of time to live through the experiences I wanted to have and to make the contributions I wanted to to my family and community.
The more I thought about the heart rate variations and the thoughts that went though my head about my mortality, the more I looked at the experience as a blessing in disguise. I kind of got to experience how I would feel before I am about to die practically at the start of my life. And I don’t want to feel that I didn’t experience everything I wanted to, that I didn’t contribute everything I could, that I didn’t leave the world a better place than I found it.
The event drastically changed my outlook on life. It motivated me to doubly pursue my goals, to mold my life into what I want it to become and fight for what I believe is right. In a weird way, I not only forgive the perpetrators but also feel thankful for the perspective that I got from the experience.
If you want to find out why I had the wearables on me — check out emozia. I hope that sharing this experience inspires you to live your life in a way that makes you and others smile!
I Deleted Every App On My Phone
Every app on my phone I have ever had is gone. And I think I am happy about it.
I and everyone around me knows I have too many apps on my phone. Years of testing apps from various startups and services combined with the never leave an app behind again "iCloud Backup" meant that unless I deleted an app manually, it never went away. Then something happened. Apparently somewhere hidden in my iCloud backup was a glitch according the Genius's at Apple. I was told the only way to not have it affect my phone anymore was to erase my phone and start from scratch. So that is what I did.
I have been thinking about doing this for years after reading a few blog posts from others before me. I was attracted to how freeing I heard it could be. Also, I clean my home all the time and it felt about time I did the same for my digital world too.
So currently, I am only re-downloading the apps that matter to me. In the process I will be saying goodbye to several apps. Those of note worthy in both categroies I will mention here. I thought it would be interesting to share which apps are worth keeping in 2016. So without further ado:
Apps I Am Keeping:
Dark Sky - Best weather app there is.
Apple Podcasts - Can't delete but its back on the home screen so Ambition Today is always close!
Audible - I listen to a lot of books.
Slack - Immediate access for those close to me and on my teams who know my email inbox can get a bit backed up.
Todoist - the life saver of to-do list apps.
Google Maps - Obviously. I tried Apple maps recently in NYC and it took me to the wrong place by about 20 blocks. I was late for that meeting...
Google Inbox - My lifeline. My go to-email app. If you know a better one you swear by then let me know in the comments.
Google App - I look up a lot of things. I'm curious, what can I say.
Google Drive - Are you seeing a theme here?
Twitter - The best social network there is currently.
Snapchat - The best up and coming social network. If you need further proof of that, my Mom joined recently. Really loving Snapchat lately.
Instagram - Just because.
Nuzzel - I love Nuzzel! It has become the first news app I click each day.
Yahoo News Digest - When I want to know whats happening in the world outside my immediate industry and networks.
Fitbit - because health.
Bitmoji - because fun with friends.
Giphy - because hilarious with friends.
Esper - Great platform to track my time and work.
Robinhood - Why is anyone still paying Scottrade $7 to buy and another $7 to sell?
Youtube - Loving the content on Youtube recently.
The Herd Report - You have to have your own app. Plus the Sabres have Eichel now.
Ward eSports - Best new eSports app for fans there is.
Timehop - Who doesn't love some personal nostalgia from time to time.
Buffer - Best app for sharing content across multiple channels. Works with Nuzzel to easily share article I like.
Venmo - Use it constantly with friends and family.
Acorns - I didn't want to re-download but it is mobile only so I kind of had to.
Uber- I live in New York City. Enough said on this one.
Apps I Am Saying Goodbye To:
Facebook - I turned off badge and push notifications a few weeks ago. Not even going to put it back on my phone this time. I will check in on my laptop when I feel like it.
Google Chrome - It's just not "that" much better then safari. Don't need it and will give Safari one more chance.
LinkedIn - Very, very little value comes out of this app that isn't more easily found other places.
Reddit - Nuzzel has replaced it.
Periscope - I broadcast from time to time, but I haven't consumed anything of note recently.
Medium - The best medium posts surface inside Nuzzel. And Medium has been sending way to many push notifications recently anyway.
Vine - I recently went viral on vine, but still do not think enough people are using it day to day. I never open it.
Skype - Will probably have to re-download but don't want to.
Whatsapp - I talk to these friends on iMessage or Facebook Messenger now.
Facebook Messenger - Will probably have to re-download but don't want to.
Many, many more - I didn't even re-download any apps from screen 3 or 4 of my phone.
These are the apps I have downloaded while setting my phone back up and the ones that I didn't bring back. I am sure I will have to re-download more apps as I realize I need them and I will do that when the time comes. In the meantime though I feel freed. Most importantly I am excited to see how my phones battery life improves.
Before and After: Home Screen
Before and After: Screen 2
Ambition Today: Alex Konrad of Forbes on Harvard, Media, and Startup Venture Capital
Episode 13 comes to you from New York Offices of Forbes as we are joined by Alex Konrad. Alex is a staff writer at Forbes covering venture capital, startups and enterprise tech.
Episode 13 comes to you from New York Offices of Forbes as we are joined by Alex Konrad. Alex is a staff writer at Forbes covering venture capital, startups and enterprise tech.
Aside from our discussion around Kanye West's recent discovery of Twitter we explore Alex's journey to now. Alex grew up in New York City, then went on to write at the Harvard Crimson before working at Fortune. Alex now is a staff writer at Forbes and also works on the Forbes Midas List, ranking the top Venture Capitalists of the past year, and the Forbes 30 Under 30, highlighting up and coming creative and business people. Today we talk about Harvard, the future of media, startups and venture capital. We cover a lot in this episode. including:
Getting into Harvard.
Working for the Harvard Crimson news and editorial board.
Why empathy matters so much in today's world.
How Alex got his start at Fortune working on the Fortune 500.
The relationship between print and digital articles in 2016.
When to go outside your "swim lane".
How to become a real New Yorker?
The advantages of the New York Tech Scene.
Writing the Forbes Midas List and Forbes 30 Under 30.
How large tech companies grow global startup ecosystems.
What global cities are up and coming for startups.
Why are the Venture Capital markets slowing down.
The best way to get media attention for your brand.
Ambition Today Question of the Day:
How important is self marketing?
Links from this episode:
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Some Thoughts On Tidal And Kanye
I love Spotify. I became a user in England about a year before anyone in the United States even had access to the service. I have been a paid user ever since. Last year two new popular services came about. Apple Music and Tidal.
I love Spotify. I became a user in England about a year before anyone in the United States even had access to the service. I have been a paid user ever since.
Last year two new popular services came about. Apple Music and Tidal. In regards to the first, after seeing how Apple butchered my existing Music library on my iPhone with iOS 9 I have yet to try Apple Music. As for the second service, Tidal came along in the uniquest of ways.
Mimicking the founding fathers signing the Declaration of Independence, Tidal lined up several Artists on a stage and had each of them sign the companies constitution. It was meant to be symbolically powerful but it didn't seem like the music industry revolution as it was intended. It was missing something.
The Tidal Declaration came across as "tech ignorant". If that isn't a term yet, I'm coining it now. While already successful artists can build a walled garden around exclusivity of future releases, there is much more to building a successful product then simply access to exclusivity.
A year later that core thesis is being put the test. Exclusive album releases by Rihanna most recently and this week by Kanye West with his new album "The Life Of Pablo".
And since declaring this his album a Tidal exclusive it has been pirated over half a million times. For a man who is supposedly $53 million dollars in "debt", I am curious as the amount of money that a Tidal exclusive release leaves on the table from other potential platforms and CD releases. So a year later after Tidal's big release here we are. I didn't want to. I really didn't. But after seeing Tidal rise in the app store this week I have downloaded the app. I am currently listening to Kanye West's "The Life Of Pablo" in HiFi. Here are my thoughts in no particular order.
When I left iTunes for Spotify it was because I could listen to any song I could think of on the spot. Instant streaming was a exponential increase in value over paying per song in iTunes and from what people have told me it was easier than downloading an album. I signed up for premium Spotify shortly thereafter to remove all commercials. I used both for a bit, as I had spent years building my iTunes library, but eventually I fully switched to Spotify. Years later I now have that same vested interested in my Spotify library of saved songs and playlists as I once had with iTunes.
Tidal's high quality HiFi music quality is not enough for me to make the switch though. Album exclusivity is not enough for me switch either. The album has been dying for awhile now and society is moving toward a constant release of singles every few months. Playlists are replacing the album. The value increase over my existing preference is simply not yet high enough. Lastly, "The Life Of Pablo" is an interesting album to say the least. I think I prefer Dr. West though over the new Ultra Light Beam of Yeezus. To end my mostly skeptical thoughts of Tidal on a positive note though, is that If there is one person who can make sense of Tidal perhaps it's the one currently Watching The Throne.
Ambition Today: Avi Yashchin of Clean Edison Talks Having His Company Acquired, Data Science And Clean Energy
The sounds of science are ringing through episode 12 of Ambition Today when Avi Yashchin comes on the show. Avi is the founder of Clean Edison, the nation's largest sustainable energy education and training firm in the US. for those seeking to enter the Solar, Wind, and larger Energy space.
The sounds of science are ringing through episode 12 of Ambition Today when Avi Yashchin comes on the show. Avi is the founder of Clean Edison, the nation's largest sustainable energy education and training firm in the US. for those seeking to enter the Solar, Wind, and larger Energy space.
Avi had a fascinating front row seat to the great recession in 2008 while employed by Lehman Brothers and his story is quite incredible. The lessons and uncertainty created from being inside a failing company led Avi to afterword, like a phoenix rising from the ashes, found Clean Edison. In this episode we talk about his story growing and eventually having Clean Edison acquired by Kaplan. Also data science, the future of energy, and even more science:
How going to Rocket School as a kid impacted Avi.
Starting a career in New York in late 2001.
What the Great Recession looked like from the inside of Lehman Brothers.
What to do if you have multiple ideas to start multiple different businesses.
Having Clean Edison was acquired by Kaplan.
Finding the right partners that compliment your business.
The importance of building a business with recurring revenue.
Why data science is cool.
How the declining cost of data is going to impact the world.
The future of clean energy.
The future of the planet.
Ambition Today Question of the Day:
Do you always have “an ask” ready everyday just in case you meet the right person to answer it?
Be sure to listen and subscribe to Ambition Today in the iTunes Store for iOS and on Stitcher for Android.
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Easy Aerial On "All-American Makers" This Wednesday
Last week I featured Easy Aerial as the Startup Of The Week. Today I am super-excited to announce that Easy Aerial will be featured this Wednesday at 8PM EST on Discovery's Science Channel during this weeks episode of "All American Makers".
Last week I featured Easy Aerial as the Startup Of The Week. Today I am super-excited to announce that Easy Aerial will be featured this Wednesday at 8PM EST on Discovery's Science Channel during this weeks episode of "All-American Makers".
Easy Aerial's latest product, Easy Drone XL Pro, was chosen to be featured in the second season and Ivan, founder and CEO of Easy Aerial, claims to have put it through some rough testing on the show! So set your DVR or tune in Wednesday night to join the Founder Institute New York family as we look into the unique design features of Easy Aerial's modular approach while exploring the future of drones as smart and helpful autonomous machines.
The Death Of The Headphone Jack
In 2014, I for the third time returned my wired Beats by Dre Tour headphones to Best Buy. Yet again they had stopped working in the one ear due to the cord bending down at the plug. Over the years
iPhone 7 concept design without headphone jack. Image credit: Handy Abovergleich
In 2014, I for the third time returned my wired Beats by Dre Tour headphones to Best Buy. Yet again they had stopped working in the one ear due to the cord bending down at the plug. Over the years I had tried Beats, Skull Candy, and many other brands of headphones. As they all suffered the same fate I needed to make a bolder change than just trying another brand. So to change it up this time I exchanged my beaten up tour headphones with wires for some Beats By Dre Powerbeats2 Wireless headphones. I made the switch to bluetooth headphones and said goodbye to the headphone jack, for the most part.
The next day I went into the office, grabbed my shiny new headphones, and went to plug them into the headphone jack before a conference call; which I obviously couldn't. I had to take a moment, turn on my laptops bluetooth, and connect them wirelessly. Which then disconnected them from my phone as it also had it's bluetooth on. Also new for me was the concept that I now had to keep my headphones charged. Something I have never had to worry about before. I found myself from time to time gravitating toward my wired Apple headphones when using my laptop just to avoid having to reconnect back to my iPhone later. Needless to say, as a man whose headphones are so important they are always within arms reach, there were some behavior changes I had to make.
Surprisingly though, I made those changes and I did not return my bluetooth wireless headphones. Two years later I still use my bluetooth headphones everyday. The sound is great! I am more handsfree with my devices when using them and my iPhone alway keeps me notified of the headphones battery level. As you can see the headphone jack is dying and rightfully so. The technology behind the modern headphone jack was actually invented in 1878.
Earlier this month it leaked that the Apple iPhone 7 might not have the normal 3.5mm headphone port at all. Headphones will now have to connect to your iPhone either through bluetooth or by plugging into the existing lightning port where you charge your phone. A similar move to the one made by Apple last year when it removed all the ports on its Macbook and switched everything to a single USB-C port. I am confident that in 2016 we will witness the beginning of the end for the headphone jack as we know it for a few reasons.
Image credit: Apple
First off, Apple now owns a headphone company. Apple is one of the few companies that could force the headphone standard to switch from 3.5mm to lighting ports across the industry using it's Beats by Dre brand.
From the phone perspective this move immediately frees up more room inside the new device for other hardware, hopefully more battery. It also potentially removes the last hole on the iPhone that couldn't be properly waterproofed. Perhaps most importantly, switching audio from the current hundred year old headphone jack to using the digital Apple lightning port would enable higher definition audio. After all, every box of Beats by Dre headphones includes a quote from Dr. Dre in the studio telling you that you need these high quality headphones to be able to hear all the sound as it was intended to be heard by the artists. Lastly, a lighting connector enable's a whole new suite of digital software possibilities between your headphones and your iPhone 7. The rise of the smart headphones will likely be a result.
Apple's growth has slowed and they will need to start finding new ways to keep increasing revenue. As shown by the new iPhone smart case, accessories seem to be one of their moves in addressing that gap. A lightning to 3.5mm headphone adapter would could be a major sell for the company if there is no other option to listen to certain devices without it.
So just as in 2012 when TechCrunch declared Winter Was Coming due to Apple declaring the end of the 30 pin chargers that were in the iPhone 4, Spring will follow winter very quickly. We will all adapt. In the process we will finally update a 100 year old technology, have better sounding music, enjoy a smarter pair of headphones, and once again Apple will continue to lead innovation in the mobile space.
The Future Is Empathy
Merriam Webster simply defines Empathy as: "the feeling that you understand and share another person's experiences and emotions : the ability to share someone else's feelings".
Merriam Webster simply defines Empathy as:
"the feeling that you understand and share another person's experiences and emotions : the ability to share someone else's feelings"
Empathy requires a deeper level of realism than sympathy. It requires the ability to look from another persons perspective, not to it from your own perspective.
Monday of this week started with honoring Dr. Marin Luther King Jr. and his dream. Dr King was able to lead during his lifetime because he had a deep empathy for the other people in this world going through similar struggles. The greatest leaders of our time use empathy to gain followers and with those followers collectively solve large problems.
Today Macklemore and Ryan Lewis released a new song about the role white privilege has played in their life. The song chronicles Macklemore's recent experiences marching in Black Lives Matter protests and being a part of the hip hop community. The song shows an understanding and empathy of both sides of the table. The greatest artists of our time use empathy to create great and relatable work.
Steve Job's knew empathy in design was the path to creating groundbreaking new products. The best product designers know their customers because they are their customers. Empathy guides the creation of the product. The greatest products of our time were built by founders who had the ability to empathize with the customers they are helping.
Last week I stood in the middle of a field in Africa while a plane flew overhead and dropped bags of food to the ground. Myself and others began to run, grab as much as we could, and carried home what we had picked up to feed our families. I experienced this shockingly first person perspective while wearing a $20 Google cardboard Virtual Reality headset in my living room. I was amazed at how real it felt. You should have seen the look on my Grandfather's face when I had him try it too.
Technology enabled me and the others who tried it, to in that moment empathize immediately in a way that reading text simply never could do as powerfully or effectively. Empathy is an incredibly powerful ability. With constant new technology and the increasing free flow of information on the internet I expect empathy to grow to be a more naturally occurring and common part of society. The earliest test of this theory is and will be the attitude of Millennials as they have had the greatest exposure to new technologies and open information. In the next few years we will see if I am right, but I believe an open mind and empathy are the way of the future.
Don't Forget To Look Up
This is your friendly reminder, do not forget to look up.
The irony is that I am about to ask you to look at screen in order to tell you to "Look Up". You have 2 options as I see it. You can put your technology away right now and go experience the world. Or you can watch this video, and then go experience the world. Either way, get out there. This is your friendly reminder, do not forget to look up.
Investing In Moonshots
There is a reason that the header image on this site is a scene from the movie Tomorrowland. I believe thats startups can work to build a better tomorrow. I believe when that work is applied to tremendous goals, like moonshots, it can result in incredible outcomes for a better world.
There is a reason that the header image on this site is a scene from the movie Tomorrowland. I believe thats startups can work to build a better tomorrow. I believe when that work is applied to tremendous goals, like moonshots, it can result in incredible outcomes for a better world.
Moonshots focus on a huge problem, a radical solution and breakthrough technology. It usually takes a particular type of fresh, audacious thinking to even conceive of a moonshot, and then an amazing team with passionate leaders to pursue it.
Urban Enhancement
Human Enhancement
One of the best new ways to think about moonshots is the concept of 10x thinking or thinking exponentially. This weekend I mentored a Team X event in New York City which had 2 challenges. The Urban Enhancement challenge was to focus on a 10x improvement to resolve safety, security and health challenges through Robotics, AI and Biotech. The other challenge was to figure out a Moonshot solution for Human Enhancement, to resolve accessibility and mobility challenges through Robotics, AI and Biotech. Teams for both challenges had some BIG solutions that could change the lives of billions of people on earth.
It is always interesting to encourage people to think bigger. Exponential thinking is a mindset and when applied it can result in 10x or even 100x results. A great example explored this weekend was of what Tesla did with the electric motor and vehicle. Tesla committed to the moonshot. Their mission statement was to accelerate the advent of sustainable transport by bringing compelling mass market electric cars to market as soon as possible. Tesla is now the premier luxury vehicle. Recently it broke consumer reports rating system scoring the car 103 out of 100.
Meanwhile competitor Fiskar built a hybrid gas and electric vehicle. Many investors played it safe and invested in Fiskar as it seemed like a smoother and safer transition to an electric motor future. However, Fiskar failed and went into bankruptcy.
"If you invest in a bridge technology you are likely to be left behind, think 10x" - @jackhidary pic.twitter.com/G5a61dDCl0
— Kevin Siskar (@TheSiskar) November 7, 2015A trend is happening where moonshots are increasing in their success rate over less ambitious ventures. This is enabled by the rapid growth in access to new and emerging technologies. If you invest in a bridge technology you are likely to be left behind. So if you are going to do something, it is time you start thinking bigger about it. Think exponential. Think 10x.
A Complete Guide To The New York Startup Ecosystem
In local regions startup ecosystems can be fragmented, competitive, and sometimes hidden to newcomers, which can be detrimental for local startups and the growth of the community. The New York City Startup Ecosystem Canvas seeks to provide local entrepreneurs with a clear list of resources for every stage of their startup journey. A complete guide to the New York City Startup scene, Silicon Alley, all in one place for the community.
In local regions startup ecosystems can be fragmented, competitive, and sometimes hidden to newcomers, which can be detrimental for local startups and the growth of the community. The New York City Startup Ecosystem Canvas seeks to provide local entrepreneurs with a clear list of resources for every stage of their startup journey. A complete guide to the New York City Startup scene, Silicon Alley, all in one place for the community.
With applications for the next semester of the New York City Founder Institute coming to a close, we are excited to release the New York Startup Ecosystem Canvas. It was developed by the Founder Institute and local New York City leaders Kevin Siskar and Ramphis Castro.
If you know of a great resource that you feel should be added to the New York Startup Ecosystem Canvas feel free to let me know on Twitter @TheSiskar.
This Made In NY Drone Just Doubled Quadcopter Flight Time
Easy Aerial, a New York Founder Institute company, has recently launched a Kickstarter campaign for their newest addition to the Easy Drone family, the Easy Drone XL Pro.
Each year, The Founder Institute helps launch dozens of technology companies across the globe. Once founders graduate from our 4-month program, they quickly begin using techniques like crowdfunding campaigns to drum up interest and obtain funding.
Easy Aerial, a New York Founder Institute company, has recently launched a Kickstarter campaign for their newest addition to the Easy Drone family, the Easy Drone XL Pro. In just a few short days the company has raised $21,238 of it's $30,000 goal. This is their second time on Kickstarter with a new and updated drone that has been improved upon from the previous version with testing and feedback. Last time on Kickstarter, Easy Aerial successfully raised $45,627 and shipped all of it's rewards by its promised dates.
What is incredible about this drone is that it is the longest flying personal quadcopter drone, with 45 minutes of flight time. It also has the ability to lift a pro camera, which many others drones are too small to do until you reach a budget of almost $10,000. The Easy Drone Pro XL only costs $1,495 to super early bird Kickstarter backers.
Easy Drone’s frame is made from carbon fiber and aluminum and is extremely rigid, yet it can be taken apart completely without tools and carried in a small backpack. Because of the modular design it is very convenient for transportation. Easy Drone has the largest frame size relative to travel pack, flight time and lift capacity on the market.
The maker of the drone, Easy Aerial, is an up and coming modular drone design company based out of New York City. They have already built a bit of a name for themselves with the consumer version of Easy Drone that did really well on Kickstarter. They have also been featured on AlleyWatch, InsertCoin, InterDrone, TechDay 2015, and Maker Faire. Check out the companies new kickstarter here.
Early Pitch Decks of Billion Dollar Unicorn Startups
Here are the early pitch decks of unicorn startups, those worth over a billion dollars. Check out the early pitch decks of Snapchat, AirBnB, Buzzfeed, Facebook, and Square.
That photo app you were just using, the news feed your looking at, the website you just closed to book your vacation, all those companies had pitch decks long before most people ever heard of their name. Now those companies are worth billions of dollars. So what does early success look like? Here are the early pitch decks of some billion dollar startups, "unicorns"; Snapchat, AirBnB, Buzzfeed, Facebook, and Square
Snapchat - $16 Billlion Valuation
AirBnB - $25.5 Billion Valuation
Buzzfeed - $1.5 Billion Valuation
Facebook - $261 Billion Valuation
Square - $6 Billion Valuation
Teenagers, Technology, and Trends
As I write this it is Sunday night and I am getting some work done while the Teen Choice Awards are on the TV in the background. At this same time my youngest brother Alec, a teenager, is packing for college. As we grow up and older we tend to lose touch with the younger generations coming after us, without realizing it. Alec, jokingly and in little brother fashion, tends to make sure I remember this whenever I see him. Joking or not though, he is right.
As I write this it is Sunday night and I am getting some work done while the Teen Choice Awards are on the TV in the background. At this same time my youngest brother Alec, a teenager, is packing for college. As we grow up and older we tend to lose touch with the younger generations coming after us, without realizing it. Alec, jokingly and in little brother fashion, tends to make sure I remember this whenever I see him. Joking or not though, he is right.
It is important we pay attention and realize what is happening across all living generations. Especially those generations that can drive a wave of change through industries. The youngest generations are still refining their tastes as they age and because of that they are incredibly powerful. Like a bull in a china shop deciding which new app to take off the shelf.
Some of those businesses in the last few years which captured the attention of teenagers and were marked as early successes by them include Yik Yak, Vine, Jott and of course Snapchat. According to a recent Pew Research study, 71% of teenagers use multiple social media services. 52% of teens are on Instagram, 41% on Snapchat, 33% on Twitter, and 24% on Vine.
Most of these businesses have a common core. They allow teenagers to create. To create videos, messages, threads, and new content. On a day to day basis teens get the option to create something much more than other recent generations. They are the first age group to grow up completely from being a little kid while knowing what a Like, Retweet, or Fav is. And they are getting good at it. Teens are getting to be highly skilled with the ability to create. They are not happy with simply consuming others creations.
I think that was reinforced at Sunday nights Teen Choice Awards. The final awards of the night were not for Best Picture (Oscars) or Record of the Year (Grammys). Both awards that typically require the backing of massive corporations, studios, and labels in order to win. Sundays "Finale" awards were for Best Web Star.
We are seeing that this new class of teens is a group that admires and prefers authentic creations over what the generic media, studios, and labels pushes at them. Don't worry though, advertisers always find a way to get in with were the target audiences have shifted their gaze.
For now though, Bethany Mota won best Female Web Star and Cameron Dallas won best Male Web Star. Two people who created a following of millions, using platforms that are driven almost solely by the end user. I should also add they were the most happy, passionate, and excited about winning the award. That too felt more authentic.
So, to my point, and I will be sure to check in with my younger brothers if I am right or not, but I believe that removing the filters of traditional broadcasting and reaching an audience directly is clearly more powerful and will only continue to grow in power as this class of teens becomes adults. I think these teenagers will not only increase this trend, but hammer it home. This will be the future. The teenagers have already stated it as so.
Why Periscope Should Embrace Landscape Video
Why should Periscope embrace landscape video. The answer to this question is one word. YouTube.
Periscope App
Why should Periscope embrace landscape video. The answer to this question is one word. YouTube.
The best Scopes are done by people who know how to engage their audience via video on a mobile device. We could spend months waiting for the best Periscopers to naturally emerge in the wild and eventually nail down how to get viewers to engage on the platform. Or we could enable a group of people who have spent years perfecting the skill of engaging and curating a mobile camera experience on a day to day basis. The YouTubers. The users of a company whose very slogan is "Broadcast Yourself".
In many ways Periscope almost feels as if it should have been bought by YouTube and not Twitter. A little bit of proof that Twitter is on point with its innovation and acquisitions.
Normal everyday people are unsure of what to say or afraid to engage with the camera when on periscope. But YouTubers know their audiences and are not shy in that experience. They know how to talk to an audience and how to engage them. We love to watch them. So here is the trick.
Periscope already allows you to save a Scope to your camera role when you are done. If Periscope embraced landscape mode it would allow YouTubers to every time use Periscope to initially record their videos while engaging with users in real time, then save that video to their camera role, and finally use that video for uploading to YouTube. Create once, while directly engaging your audience, and then easily syndicate!
You can do this process currently but then you have a vertical video with black bars on both sides. And lets be honest, nobody wants to watch that. Vertical Video Syndrome is bad. And if you rotate your phone while on Periscope, as an attempted solution, you will have some very angry commenters coming at you pretty quickly because the comments do not rotate. A few simple additional UI changes when the screen is rotated could be a game changer.
Content creators on all platforms do a lot of work. They have to syndicate content and manage audiences on multiple platforms. By periscope enabling this one feature it would enable YouTube content creators to more easily use one action for multiple platforms. In return, periscope would get next level high quality content creators for its platform. It's a no brainier.
Peter Diamandis On The Power Of Thinking Exponentially
"If you want to become a billionaire then help a billion people" - Peter Diamandis
James Cameron, Peter Diamandis, Elon Musk, and others experiencing weightlessness on a Zero G flight.
I saw Peter Diamandis speak recently at the 2015 Founder Showcase. In case you didn't know Peter started the X Prize, has backed Tesla, and created the Singularity University to name a few achievements. He starts his talk with the foundation that "an entrepreneur today can touch the lives of a billion people". Peter talks about how in just 30 doublings of something you can reach the number billion.
"If you want to become a billionaire then help a billion people" - Peter Diamandis
The power of thinking exponentially and not linear has the ability to unlock a whole new world of technology and science. Peter shows this by tracking the success trajectories of companies like Kodak to Instagram across various decades. If we look at how that trajectory predicts the future ahead of us we are in for some unfathomable achievements in the world. Somebody has to start these dreams and companies. It might as well be you. So take some time and learn how to think exponentially. Watch this exclusive video below and don't forget to also subscribe to my Youtube Channel here:
How To Create An Industry: Gabe Zichermann
Many people are concerned with figuring out how to create a successful company. To Gabe Zichermann however, he took a look back at his career and realized that while in the process of creating successful companies he had also
Gabe Zichermann
Many people are concerned with figuring out how to create a successful company. To Gabe Zichermann however, he took a look back at his career and realized that while in the process of creating successful companies he had also simultaneously been at the epicenter of a few brand new industries.
At the 2015 Founder Showcase Gabe Zichermann discusses "How To Found An Industry". Watch my exclusive video below:
You Only Live Once
Here we are at “The Starting Line”. Life is a blank slate in front of us. We only get one shot at this thing called life, and if there is one thing this generation knows
Here we are at “The Starting Line”. Life is a blank slate in front of us. We only get one shot at this thing called life, and if there is one thing this generation knows it is that we were raised to never waste a moment of it; to make the most out of every moment and follow our dreams.
YOLO. Extremely cliche but the question still remains, what will we do with our life? Our elders think that we expect too much out of life. That there is a work ethic epidemic. I disagree with that belief. What has happened is that the incentives which motivate a work ethic in younger generations has changed very rapidly in the past decade and at a pace with which many corporations and managers have failed to keep up. The world is more connected than ever, and is exponentially connecting even quicker. This is the first generation to know the existence of, to use, and to understand the repercussions of the Internet. It has always existed in our lives. Where to older generations it is simply another new thing that has come along. However, we are digital natives to this new world of technology. This means we see opportunities and have access to knowledge that our elders only dreamed of having at our age. To think that extreme alteration in mentality won’t have repercussions in the structure and organization of a workplace is naive and what those elders fail to realize is that an entire generation now has this new mentality. And yet, another sub generation still in high school has that mentality even stronger than those coming out of university. YOLO… Yes, this is a fad attributed to a rap song by Drake and true its use in pop culture has diminished its value, but it still has meaning. It’s a reminder to all people of their own mortality and it is a signal to all who are listening that we as a society are beginning to see a shift in paradigms.
In the past, older generations were paid and rewarded with the currency of money. But the future generation doesn’t see money having that same value to them. It’s value is not absent entirely, just very diminished. Younger generations prefer compensation in the form of life experience and personal time. They know “You Only Live Once”. This isn’t to say that the younger generations don’t have the will to work like their elders believe. It just means they don’t have the will to work for things they don’t believe strongly in and that won’t immediately contribute significant experience back into their lives. Time is the new commodity to be traded. In corporations of the future, flexibility could become the main corporate benefit. There is already a growing trend in the availability of flexibility to employees. More and more companies are adopting new technology which gives their employees the ability to work from home, push papers as they attend their relatives 4th of July BBQ, or send an email before they jump from the top of a cliff while living their dream of base jumping.
The companies that fail to acknowledge this shift in paradigms will pass away with those older generations. Corporations that wish to stay alive and avoid extinction will have to be as nimble and agile as these new generations are. Generation Y (born 1980's), Generation Z (born 1990's), and Generation AO (born 2000's) will each be more plugged in than their predecessor and exponentially more plugged in than the older dinosaurs who will inhabit the executive positions within the corporations that hire them. The new exchange system where money is a second best for employees, compared to the ability to gain individual experience will become the norm over time; regardless of if elder generations like it or not. The truth is that there is a new breed about to make their ascent in the modern world. We understand technology in a way that no others have before. This will be our upper hand in the world. Those who fail to embrace the new societal norm will not truly attain greatness in the world. To borrow a word from @Jason,
““Those who fail to strive for greatness will be the rice pickers and the people who do understand the new laws will be the samurais”.”
This is the Starting Line. I’ll ask you one more time. What do you plan to do with your life? I plan to get to the Finish Line. I hope to see you there…