Companies, Founder Institute, Startups, News Kevin Siskar Companies, Founder Institute, Startups, News Kevin Siskar

Mise En Place Featured In Gilt City New York

This week is quickly turning into the week of startup companies on this blog and here comes another one. Starting today Founder Institute New York graduate company Mise En Place has launched an exclusive deal going on with Gilt City right now!

This week is quickly turning into the week of startup companies on this blog and here comes another one. Starting today Founder Institute New York graduate company Mise En Place has launched an exclusive deal going on with Gilt City right now!

If you live in New York City and haven't tried a meal delivery service before (or even if you have tried Blue Apron and then realized its prep times take FOREVER) then Mise En Place is probably for you. I personally have tried both Blue Apron and Mise En Place and much prefer the simplicity and high quality meals Mise En Place provides. 

MEPnyc for short, Mise En Place is working to bring families back around the dinner table by providing fully prepped meals for two, that are available with same day delivery. There are a few options for you to give Mise En Place a try through Gilt City before February 19th. I suggest grabbing the "$25 Credit Toward Three Meals for Two" for $5 or at the very least make sure you grab the FREE "$15 Credit Toward Three Meals for Two" before the deal ends! 

  • $15 Credit Toward Three Meals for Two - Free
  • $25 Credit Toward Three Meals for Two - $5
  • Two Meals for Two Membership - $44
  • Three Meals for Two Membership - $66
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Easy Aerial On "All-American Makers" This Wednesday

Last week I featured Easy Aerial as the Startup Of The Week. Today I am super-excited to announce that Easy Aerial will be featured this Wednesday at 8PM EST on Discovery's Science Channel during this weeks episode of "All American Makers". 

Last week I featured Easy Aerial as the Startup Of The Week. Today I am super-excited to announce that Easy Aerial will be featured this Wednesday at 8PM EST on Discovery's Science Channel during this weeks episode of "All-American Makers".

Easy Aerial's latest product, Easy Drone XL Pro, was chosen to be featured in the second season and Ivan, founder and CEO of Easy Aerial, claims to have put it through some rough testing on the show! So set your DVR or tune in Wednesday night to join the Founder Institute New York family as we look into the unique design features of Easy Aerial's modular approach while exploring the future of drones as smart and helpful autonomous machines.

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Google, Uber, Companies, Apple, News Kevin Siskar Google, Uber, Companies, Apple, News Kevin Siskar

Uber The Conglomerate

At one point in time Google was called BackRub back when Larry first met Sergey to show him around Stanford. Now it is called Alphabet and just yesterday over took Apple as the world's most valuable company at $560 billion. Throughout the years we have seen Google refine and even rename it's brand.

Google Logo 1997

Google Logo 1997

Google Logo 2016

Google Logo 2016

At one point in time Google was called BackRub back when Larry first met Sergey to show him around Stanford. Now it is called Alphabet and just yesterday over took Apple as the world's most valuable company at a $560 billion valuation. Throughout the years we have seen Google refine and even rename it's brand. It has come a long way from the small startup company that only operated a Search Engine using their initial $25 million dollar investment from Sequoia Capital and Kleiner Perkins.  

Brand refinements can allow a company to take on much, much more. The Google of 2016 is a much different company than it's original search engine business. At a even higher level the Alphabet rebrand has solidified the company's new reorganization as an official conglomerate. Alphabet now owns the individual companies of Google, Calico, GV, Google Capital, X, Google Fiber, Nest Labs, and Verily.

I think we just saw the first step in this direction from Uber. Meet Uber the conglomerate. The company has just released a new logo and brand direction

 

"We leave no bit or atom unturned to create industries that serve people"
- Uber
 
Uber Old Logo

Uber Old Logo

Uber's New Bits and Atoms Logo

Uber's New Bits and Atoms Logo

While Uber is still the same company and no reorganization has been announced the new high level branding of the "bits and atoms" logo from Uber feels very similar to the move Google made with rebranding as Alphabet. Uber no longer just focuses on being everyone's private driver. The new vision of Uber focuses on the much larger goal of combining bits and atoms to create industries that serve people. While the company has yet to IPO, it's $60 Billion dollar valuation certainly shows the company has reached a scale at which it can start exploring other business models. For example, Uber Eats, delivering kittens, and Uber Rush are early looks at some of these potential other business models.

For now this is just a simple rebrand. But as with all rebrands the goal is to change the way in which think about a company. As customers, and employees, become accustomed to the new way of thinking about Uber I am really excited about the potential possibilities the company seems destined to explore. 

Alphabet, meet Uber. Another future conglomerate.

 
Alphabet Inc.  2016

Alphabet Inc.  2016

Uber's New 2016 Logo 

Uber's New 2016 Logo

 

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Startup Of The Week: Fund That Flip

I am starting a new blog segment called the "Startup Of The Week" or S.O.T.W.™ for short where I plan to highlight a great startup each week. There are several startups working to make the world a better place and I want to tell you a little bit more about them. The Startup Of The Week for the week of January 25th is Fund That Flip. 

I am starting a new blog segment called the "Startup Of The Week", or S.O.T.W.™ for short, where I plan to highlight a great startup each week. There are several startups working to make the world a better place and I want to tell you a little bit more about some of them. The Startup Of The Week I have selected for the week of January 25th is Fund That Flip


Fund That Flip

Founder: Matt Rodak, CEO

Headquarters: New York, New York          Operating: United States

One sentence pitch: The easiest way to fund your real estate investments.

In my words: Fund That Flip connects real estate investors, starting at only a $5,000 minimum, who are looking to invest money with house flippers that are looking to borrow money for an upcoming renovation.

In their words: "We are technology, real estate and financial service professionals on a mission to create new opportunities for Investors to take advantage of the positive returns real estate can provide. At the same time, we are helping re-developers access a new source of capital so they can focus on what they do best – finding and rehabilitating homes so they are again livable. Leveraging our team’s diverse expertise and new legislation passed as part of the JOBS Act, we are building the preferred real estate investment marketplace for investors and re-developers."

Accomplishments: 

How it Works:  

If you want to learn more or let me know your thought on this week's Startup Of The Week you can contact me here.

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Companies, Startups, Valuations, Economy Kevin Siskar Companies, Startups, Valuations, Economy Kevin Siskar

The Acceleration of Unicorn Startups

CB Insights just made this great infographic to help visualize the rate at which new billion dollar unicorn companies are being created. It seems to be as increasing trend since the start of 2014. There are now 142 total unicorn companies...

CB Insights just made this great infographic to help visualize the rate at which new billion dollar unicorn companies are being created. It seems to be as increasing trend since the start of 2014. There are now 142 total unicorn companies with a total cumulative valuation of $506B. This is up from 30 privately held technology companies worth more than $1B about 18 months ago.

Last month Mark Suster wrote on how he believes this trend is being driven by a fundamental change in the the structure of the Venture Capital industry and how money is entering the market. Let me know what you think is driving this change in the comments.  

You can click to enlarge the infographic below. 

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Companies, Founder Institute, Technology Kevin Siskar Companies, Founder Institute, Technology Kevin Siskar

This Made In NY Drone Just Doubled Quadcopter Flight Time

Easy Aerial, a New York Founder Institute company, has recently launched a Kickstarter campaign for their newest addition to the Easy Drone family, the Easy Drone XL Pro.

Easy Aerial Kevin Siskar.jpg

Each year, The Founder Institute helps launch dozens of technology companies across the globe. Once founders graduate from our 4-month program, they quickly begin using techniques like crowdfunding campaigns to drum up interest and obtain funding.

Easy Aerial, a New York Founder Institute company, has recently launched a Kickstarter campaign for their newest addition to the Easy Drone family, the Easy Drone XL Pro. In just a few short days the company has raised $21,238 of it's $30,000 goal. This is their second time on Kickstarter with a new and updated drone that has been improved upon from the previous version with testing and feedback. Last time on Kickstarter, Easy Aerial successfully raised $45,627 and shipped all of it's rewards by its promised dates. 

What is incredible about this drone is that it is the longest flying personal quadcopter drone, with 45 minutes of flight time. It also has the ability to lift a pro camera, which many others drones are too small to do until you reach a budget of almost $10,000. The Easy Drone Pro XL only costs $1,495 to super early bird Kickstarter backers. 

Easy Aerial Kevin Siskar.png

Easy Drone’s frame is made from carbon fiber and aluminum and is extremely rigid, yet it can be taken apart completely without tools and carried in a small backpack. Because of the modular design it is very convenient for transportation. Easy Drone has the largest frame size relative to travel pack, flight time and lift capacity on the market.

The maker of the drone, Easy Aerial, is an up and coming modular drone design company based out of New York City. They have already built a bit of a name for themselves with the consumer version of Easy Drone that did really well on Kickstarter. They have also been featured on AlleyWatch, InsertCoin, InterDrone, TechDay 2015, and Maker Faire.  Check out the companies new kickstarter here.

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Apple, Companies, Kevin Kevin Siskar Apple, Companies, Kevin Kevin Siskar

Getting Featured On BGR.com

Last week I was walking down 5th Avenue in New York City and noticed that people were already outside in line waiting for the iPhone 6s to come out more than a week before it's release. 

Kevin Siskar iPhone Waiting Line

Last week I was walking down 5th Avenue in New York City and noticed that people were already outside in line waiting for the iPhone 6s to come out more than a week before it's release. So I snapped a quick pic, tweeted it out, and kept walking. That was it. 

Then I Friday I saw on a mention on Twitter that the photo I took last week was featured on BGR.com, Boy Genius Report. Thought that was pretty cool. It goes to show the importance of always creating and putting something out there, can pay off even when you don't expect it to. The link to the full BGR.com article is above and a screenshot of the mention in the Boy Genius Report article is below. 

image.jpg
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Companies, Pitch, Valuations, Technology Kevin Siskar Companies, Pitch, Valuations, Technology Kevin Siskar

Early Pitch Decks of Billion Dollar Unicorn Startups

Here are the early pitch decks of unicorn startups, those worth over a billion dollars. Check out the early pitch decks of Snapchat, AirBnB, Buzzfeed, Facebook, and Square.

That photo app you were just using, the news feed your looking at, the website you just closed to book your vacation, all those companies had pitch decks long before most people ever heard of their name. Now those companies are worth billions of dollars. So what does early success look like? Here are the early pitch decks of some billion dollar startups, "unicorns"; Snapchat, AirBnB, Buzzfeed, Facebook, and Square

Snapchat - $16 Billlion Valuation



AirBnB - $25.5 Billion Valuation

 

Buzzfeed - $1.5 Billion Valuation

 

Facebook - $261 Billion Valuation

 

Square - $6 Billion Valuation

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Technology, Companies, Video Kevin Siskar Technology, Companies, Video Kevin Siskar

Why Periscope Should Embrace Landscape Video

Why should Periscope embrace landscape video. The answer to this question is one word. YouTube. 

Periscope App

Periscope App

Why should Periscope embrace landscape video. The answer to this question is one word. YouTube. 

The best Scopes are done by people who know how to engage their audience via video on a mobile device. We could spend months waiting for the best Periscopers to naturally emerge in the wild and eventually nail down how to get viewers to engage on the platform. Or we could enable a group of people who have spent years perfecting the skill of engaging and curating a mobile camera experience on a day to day basis.  The YouTubers. The users of a company whose very slogan is "Broadcast Yourself".

In many ways Periscope almost feels as if it should have been bought by YouTube and not Twitter. A little bit of proof that Twitter is on point with its innovation and acquisitions. 

Normal everyday people are unsure of what to say or afraid to engage with the camera when on periscope. But YouTubers know their audiences and are not shy in that experience. They know how to talk to an audience and how to engage them. We love to watch them. So here is the trick.

Periscope already allows you to save a Scope to your camera role when you are done. If Periscope embraced landscape mode it would allow YouTubers to every time use Periscope to initially record their videos while engaging with users in real time, then save that video to their camera role, and finally use that video for uploading to YouTube. Create once, while directly engaging your audience, and then easily syndicate! 

You can do this process currently but then you have a vertical video with black bars on both sides. And lets be honest, nobody wants to watch that. Vertical Video Syndrome is bad. And if you rotate your phone while on Periscope, as an attempted solution, you will have some very angry commenters coming at you pretty quickly because the comments do not rotate. A few simple additional UI changes when the screen is rotated could be a game changer. 

Content creators on all platforms do a lot of work. They have to syndicate content and manage audiences on multiple platforms. By periscope enabling this one feature it would enable YouTube content creators to more easily use one action for multiple platforms. In return, periscope would get next level high quality content creators for its platform. It's a no brainier. 

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